Compared: Inbound Recruiting Vs. Outbound Recruiting


Inbound recruiting and outbound recruiting plans are two major hiring methods used in talent hiring. There is a lot of buzz around these terms (Inbound recruiting and outbound recruiting). What do these terms really mean? Which is better for your firm and your hiring needs? Which one should you choose between inbound recruiting and outbound recruiting? In this detailed blog, I am going to mention all the main points between both of these terms. Therefore, you will be able to decide which term would be better to adopt for your firm.

Witness The Difference Between Inbound Recruiting And Outbound Recruiting 

There are two types of recruitment - inbound recruiting and outbound recruitment. These terms are now an HR buzzword in recruiting. In addition, everyone always talks about them. What do they really mean? And what is the main difference between inbound recruiting and outbound recruiting? In short, inbound recruiting or inbound recruitment is the process where candidates come to your firm. And an outbound recruiting or outbound recruitment process is the process where you have to search for the candidates. 

Inbound Recruiting & Outbound Recruiting: Both Focus On The Different Stages Of A Candidate's Journey  

Inbound recruiting and outbound recruiting are the different recruitment processes and plans. These terms come in different ways and tactics, but the goal would be the same. Both terms' goals were, are, and will always be hiring the perfect candidate for the firm. 

Inbound recruiting or inbound recruitment is a hiring process where you try to attract candidates regularly. Recruiters always keep their goal in their mind to make a candidate choose only you as their upcoming employer. A hiring manager or a recruiter's goal is to lead the particular candidate via the first three stages of a candidate's journey: Awareness, study, and Interest. 

Outbound recruiting or outbound recruitment is a recruitment process where a recruiter or a hiring manager searches for a candidate. Recruiters contact the particular candidate when a new job position opens, and they need to fill those vacant job roles. In the outbound recruiting process, a recruiter's job is to just jump into the job apply stage and offer a new vacant job position to the candidate. 

Inbound Recruiting & Outbound Recruiting: Long Term & Short Term Recruitment Solutions

As a recruiter or a hiring manager, are you looking for a long-term recruitment solution to advance your recruiting and hiring plans? Inbound recruiting is the solution for you. With the inbound recruiting process, you will need to build an effective employer brand. This way, you will be able to enhance your pool of high-quality and good applicants. Most firms have already adopted and preferred inbound recruiting plans to attract top candidates to their firms. This process could be time-consuming to see the results. In the long run recruitment process, the recruiter's time, cost, and quality of hired candidates improve slowly. 

On the other side, let's talk about the outbound recruiting process or outbound recruitment. Are you looking for a short-term recruitment solution to enhance your recruitment and hiring plans? The outbound recruiting or outbound recruiting process is the solution for you. This term is the short-term recruiting solution because this is only used when a need arises to hire a qualified candidate. If outbound recruiting is your only hiring plan, you need to start thinking about adopting inbound recruiting.  

There is so much info that competitors always share about themselves with the candidates. If you are not doing the same, this is going to cost you! Simply reaching out to a particular candidate and offering an open vacant job position to them is not just the accurate way to attract top talent to your firm. 

Advantages of Inbound Recruiting Process 

Although inbound recruiting and outbound recruiting are different. Each of these terms offers a lot of benefits for a recruiter or a hiring manager. Here, I am going to mention the reasons why inbound recruiting can be a good choice for you if you want to hire a good candidate for your company:

A Wider Range of Applicants

Inbound recruiting provides you with a huge pool of candidates. If your firm's brand becomes well known among all the applicants, there can be hundreds or even thousands of people who you find interested in your firm and want to become your employees. This way, you have the chance to find the best candidates for your firm. You probably get a wider range to choose from. 

Fewer Efforts

The inbound recruiting process does not need you to spend plenty of hours talking with all candidates. There is also no need for strong scouting practice. However, this is still a definition of certain investments. Inbound recruiting mainly applies to the recruiters or hiring managers engaged in long–term campaigns. All you need is to work on developing and improving your brand messaging. You have to place ads for a new vacant job position. Or you can also create an app platform to attract more top talents. 

Advantages of Outbound Recruiting

As we have seen, the inbound recruiting method has a lot of advantages to offer us, and it shows the best results in the market. But that does not mean that outbound recruiting is something obsolete or useless in addition, outbound recruiting still has certain advantages over inbound recruiting. So, now I am going to mention a few reasons why recruiters or hiring managers should not forget about the outbound recruiting plans

More Specific Targets

You need to have a clear knowledge of what type of candidates your firm actually needs. You should know what a candidate's strong side should be. If you perfectly understand this, the outbound recruiting process can be the perfect fit for you. It would be a bit harder for you to wait until your candidate appears among many other people. Recruiters or hiring managers need to attend to dozens of candidates who came after passing the process. So, this was the major advantage of adopting outbound recruiting in your hiring process. 

It's More Personal

The whole process of outbound recruiting is more personal. When your brand starts engaging with applicants, it looks friendlier. Outbound recruiting gives recruiters or hiring managers a chance to develop a good bond with their employees from the start. There are many hiring managers who prefer the outbound recruiting process. Outbound recruiting created the most chances to engage with candidates. This process is not limited to just checking resumes and cover letters. 

Inbound Recruiting Way & Outbound Recruiting Way (Example)

First of all, imagine the situation: you have a new job opening. How do you fill it? If you fill the vacant job position by inbound recruiting, you have already given all the relevant and useful info to the candidate. These are the things that a candidate would want to know about your firm. In other words, you have showcased your employer brand on plenty of online and offline portals that job seekers use. You tell every important detail about the employer brand to get a candidate interested in working for your firm. 

If you fill the vacant job position by outbound recruiting, you search for a suitable and good candidate. You try to reach out to the candidate and offer your job opening. 

Inbound Recruiting Vs. Outbound Recruiting: What Should You Choose?

There are many recruiters who use both inbound recruiting and outbound recruiting. No doubt, a combination of these terms gives you a big pool of candidates. If you are dealing with a brand-new business, then you probably need quick results. Outbound recruiting can help you there. Networks and cold calls will always work for you. In addition, the outbound recruiting process will not help you if you need a regular source of candidates. Whereas inbound recruiting allows you to have many candidates. Inbound recruiting attracts candidates who take an interest in your firm and want to talk to you. 

The majority of modern firms consider outbound recruiting. Outbound recruiting helps to hire managers or recruiters when they are not able to find candidates with the necessary skills and experience. On the other hand, while using an inbound recruiting plan, you always attract new people. This way, as a recruiter, it would be easy for you to fill those vacant job positions.  

Inbound recruiting is a long-term hiring solution, and that is how you should use it to hire top candidates in your firm. 


The world of recruitment is regularly changing itself. As we have discussed in this blog, there are two terms of recruitment - inbound recruiting and outbound recruiting. Inbound recruiting helps to hire managers to choose a suitable candidate among hundreds of candidates. Candidates can get familiar with your employer's brand and figure out what their hopes are from your firm. But it does not mean that outbound recruiting is useless. It is simply the opposite of inbound recruiting. Recruiters need this term when inbound recruiting tactics do not bring candidates with specific skills and qualities. So, I hope this blog has helped you in an efficient way. For more details, you may visit our website - E Global Soft Services.

Outbound recruiting or outbound hiring is recruiting plan where the recruiter search for and contact candidates when a certain new job position opens that needs to be filled. A hiring manager's goal in outbound recruiting is to jump right to the job apply stage and offer a candidate your job opening.

Inbound recruiting is a strategy based on making your firm attractive enough for good and qualified candidates to come directly to you, rather than going somewhere else and seeking those candidates.

Outbound recruiting implies the company contacts the candidates. Inbound recruiting is about creating a chance for the candidates to find your firm. The inbound recruiting goal is to create engagement and raise wellness for the candidates so that they can develop interest and come to the firm.

Internal recruiting is the process of filling vacant job positions within a business from its existing workforce. This is not like external recruiting, where a business looks outside to fill job vacancies.

Inbound recruiting is the process where candidates discover jobs in your firm. They may apply for the job if they are interested. Generally, we have seen more outbound recruiting practices where hiring managers or recruiters go after searching for candidates.